An Insight into the Poor Website Design Mistakes
The design of a website cannot be undermined, as a well designed website transforms visitors into buyers and generates business in an aggressive rate. In the modern world of stiff completion, users have more options online and are becoming intolerant to websites with poor design and usability. A poor design of a website can have a huge negative impact on the growth of business. Thus, if you want to get the business you deserve, you need a good web developer that can offer you effective digital marketing strategies and it is none other than the Sydney website design.
Features of a Good Website Design:
A good website design promises successful business and enumerated below are the features of a well designed website.
- The design of a website should be user-friendly.
- It should have good navigation ability to retain the visitors for a longer time and help them to find valuable information easily.
- The placement of the content is as important as the content itself. Instead of putting up a page full of bulk content, a good designer would strategically place the content with adequate space, so that it does not appear cluttered and is easy to read.
- A good website is up to date in terms of information and look. It should be redesigned every 2-5 years keeping in mind the current market trends.
Here are some common mistakes of website design that must be avoided at all cost for the growth and prosperity of a business:
Poor Website Design Mistakes:
- Lack of Focus
The website of a business should be well designed and should be able to convey explicitly the services offered by a company. The home page should be attractive to lure more customers that can be transformed into potential buyers. The website should not leave the customers confused as to what it offers.
- Bulk Content
Reading print and online is two different things. Using lengthy paragraphs with no visual breaks should be avoided. Paragraphs should be shorter, more focused, with subheads, headlines, numbers and bullets. Insertion of a few good graphics and photographs and leaving appropriate amount of white space completes the website design.
- Legibility Issues
Certain common mistakes poor website designers do are using of tiny fonts, dark fonts on the dark backgrounds and light ones on the light backgrounds. Dark fonts go well with light backgrounds and vice versa.
- Cluttering Of Website
A web site should be designed in a way, so that the vital information is made available to the visitors in the most alluring way. The information should be exhibited clearly and the visitors should be spared from hunting valuable information through animation, sales pitch, promotional offers and worthless dribble.
- Blatant Advertising
Avoid the use of full screen pop up ads that infuriates visitors and would eventually drive away all your potential buyers.
- Navigation Issues
The design of the website should incorporate a clear navigational panel, so that any visitor, newcomer or regular can easily navigate through your website.
- Inappropriate Graphics and Photos
Though graphics and photographs enhance the appeal of a website, but overloading your website with graphics or photographs of your corporate office are irrelevant and would add no value to your website.
- Outdated Information
Outdated information reflects non professionalism and is strictly not accepted in a good website and hence should be avoided by all means.
Thus the design of a website is an absolute necessity to generate good business and its importance should never be overlooked.